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Content Marketing: Decoding the Technology

Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable... 

Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.
As an Example, Video marketing drives brand awareness, leads, and sales, so it's no surprise that so many of our content marketing examples include videos. Let's start with Blendtec, whose viral videos prove there's no such thing as a boring industry – if you can tap into what hooks your audience.
Content marketing helps to improve conversions because it allows you to connect with and educate your leads and customers. Not only are you working to build trust and relationships, but you are also encourage conversions by giving consumers the information they need to make an educated purchasing decision
CertiPlus Content Marketing Expert: Detailed Overview

Focus of this Certification

CertiPlus Certified Content Marketing Expert Certification Offered By CertiPlus Global Certification Programs is aimed at building authority, amplifying the message, acquiring, and retaining the intended audience. Well written Marketing Content helps...

Focus of this Certification

CertiPlus Certified Content Marketing Expert Certification Offered By CertiPlus Global Certification Programs is aimed at building authority, amplifying the message, acquiring, and retaining the intended audience. Well written Marketing Content helps build the reputation of a trusted advisor.

This Expert Level Content Marketing Certification checks the abilities of participants to produce compelling and impressive Marketing Content, concentrating on the vital strategies, tactics, and best practices that a writer needs to create and enhance content marketing efforts. This Certification also tests participants regarding their ability about various aspects of planning and executing Content Marketing strategies with greater efficiency and impact, guiding participants to harness the power of words to disseminate information and create impressive marketing content.

Who should take this Certification

Achieving this Certification will be of particular interest to professionals in these fields:

·         Digital marketing

·         Online content planning....

Achieving this Certification will be of particular interest to professionals in these fields:

·         Digital marketing

·         Online content planning or writing

·         Business development

·         Social media and search marketing

·         Public relations

·         Organizational communication

·         Branding

What are the Pre-Requisites for this Certification

 There are no particular prerequisites for this Certification. However, participants should have a flair for writing. Although not required, many participants might also benefit from CertiPlus Certified Content Writing Associate Certification, if they have...

·         There are no particular prerequisites for this Certification. However, participants should have a flair for writing. Although not required, many participants might also benefit from CertiPlus Certified Content Writing Associate Certification, if they have successfully passed this already.

Is the Current version of this Certification up to date and relevant?

CertiPlus Global Certification Programs strives to update its Certification requirements through high-quality, ongoing developments that is in-line with the latest industry standards. Our experienced and certified Subject Matter Experts constantly research the latest trends to incorporate...

CertiPlus Global Certification Programs strives to update its Certification requirements through high-quality, ongoing developments that is in-line with the latest industry standards. Our experienced and certified Subject Matter Experts constantly research the latest trends to incorporate them into the requirements for the latest versions of Certifications. New developments are quickly integrated in the Certification with timely updates.
What are the additional prerequisites for this Certifications?

Individuals are expected to have a fair understanding of popular search engines as well as working knowledge of the Microsoft Office suite including Word, Excel, and PowerPoint. Additionally, participants should have knowledge based on...

Individuals are expected to have a fair understanding of popular search engines as well as working knowledge of the Microsoft Office suite including Word, Excel, and PowerPoint. Additionally, participants should have knowledge based on the sections “Introduction to Online Marketing” and “Internet Marketing Fundamentals.” It’s advised that participants complete those two sections very thoroughly.


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